It’s been a number of months since the Google Now Launcher debuted in the Play Store for just the Nexus and Google Play Experience devices. If you’ve always gotten this response “this app is not compatible with your device” whenever you tried to download the Google Now launcher, worry no more! The Google Now launcher that has been available to all Play Edition devices is now available for phones running Android 4.1 (Jelly Bean) and later. The Google Now launcher gives you a taste of stock Android, allows you to access your Google Cards by swiping to the right of the home screen or speaking an “OK Google” voice command from that main UI. You can grab the app from the download link after the break.
— Android (@Android) August 1, 2014
Via: Android (Twitter)